I had two wonderfully eye-opening conversations recently, and they revealed a pattern that is SO common for coaches: being attracted to (or repelled by) extremes in sales and marketing.
Take a minute to walk through this with me: the extremes, the ensuing drama, and then how to find your genuine path through it all so you’re attracting more clients without the turmoil!
To talk further, you can get on my calendar here.
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When You’re Freaked Out, What’s Your “Bird”?
I looked out my sliding door the other day and saw my cat slowly scuttling towards me. He was outside, something had clearly freaked him out and he was low to the ground, slinking towards me to dash inside as soon as I opened the door.
As I started to get up to open the door, he caught sight of a bird and instantly became a blur of movement and enthusiasm. (birds are his favorite thing!)
All the fear, gone in an instant.
What is that thing in your life? Your “bird” that frees you from your fear, sparks your joy and unleashes your boldness in the world?

Lessons from ICF’s International Coaching Week 2024
Enjoy the top three lessons I learned from ICF’s International Coaching Week, and then… please share your own!
Fun Fact: this video is a great example of lesson #3, because I got it right in the first take! (coaches are SO easy to talk to!)
Coaching with Metaphors – Lyssa deHart
To celebrate International Coaching Week, I’m delighted to announce that Lyssa deHart will be sharing “Coaching with Metaphors” at no cost to my community!
We will delve into the role metaphors play in lighting up our clients.
She’ll share with you the role metaphors play in activating our clients’ brains and a bit of the neuroscience that links metaphors to brain activity and somatic anchoring.

She’ll highlight how a coach might tune their ears to metaphors, leveraging and harnessing your client’s metaphors to foster deeper engagement and insight.
She’ll ask for a volunteer, and do a 15 minute demo, then we can Q&A what people notice. This session is designed to be enlightening and fun, blending serious learning with the playful art of metaphor.
14th May – 3:00pm Pacific Time
4 Keys to Survive the Messy Middle
Mini training time! If you’re succeeding but overwhelmed and racing against the clock every day, you’re going to love this video. Set aside 10 minutes and get ready to take some notes on the 4 keys that will get you through the “messy middle” phase of business!
Making Peace with Time (low-tech, no cost)
I’ll admit it: I have a troubled relationship with time.
I’m always searching for the perfect way to schedule my calendar. The perfect scheduling tool. The perfect reminder system.
This year I made three simple changes that cost me nothing and make a big difference in how I feel every single day.
- For as long as I can remember, I have hung a one-year dry-erase laminated calendar on the wall that I face while sitting at my desk. Time was literally looming over me. I was facing off with it every single day. So I moved 2024’s calendar behind my office door and filled the space I face with the things that are most important to me: family, pets and inspiration.
- Another long-time practice that I changed is I stopped wearing my Apple watch. Even though I have all the notifications turned off, it was a distraction. I could check the weather, my exercise rings… so many ways to waste a little bit of time here and there. I’ve swapped out the techy nagging device for a watch my Dad gave me one Christmas. It’s sentimental and low tech. Doesn’t even have the date on it.
- With this last one, I may be veering into the neighborhood of TMI, but an idea from my fab time management coach Lisa Crilley Mallis of Impactive Strategies, I go to the downstairs bathroom instead of the one right next to my office. A mini-break from my day.
I’ll wrap up with this thought: when you have a busy life and business, making huge sweeping changes is hard. And then maintaining them? Almost impossible. So while these 3 changes might seem too small to actually make a difference, the power behind them is that they are sustainable.

