Archives for August 2017

Your Success Depends on Authenticity

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I’m sure you hear this word thrown around a lot: authenticity. What exactly does that mean? According to my favorite  definition –

Authentic: true to one’s own personality, spirit, or character

But why is this important to your business? Here are four insightful resources to give you perspectives and tools to emphasize authenticity in your business.

1. Authenticity by Seth Godin, the master of brevity
2. One Way to Have More Fun by yours truly
3. The Authenticity Paradox in Harvard Business Review
4. How to Authentically Connect with Prospects so they Quickly say “I need YOU!”, upcoming master class on client generation

How She Wrote 5 Books

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Several years ago, I had the pleasure of consulting with a wonderful woman named Lakota.  When we began our consultation, she had three primary activities that occupied her time. She wanted to determine how she could best utilize her time to make these successful and meaningful.

As we worked together, it became clear that one of her activities was not in alignment with her goals, and was also emotionally taxing, pulling energy from other areas of her life.  Together we determined she should phase out the most stressful activity, leaving more time to focus on other valuable things. With a newly aligned course of action, Lakota took steps in a direction more to her liking.

For the next four years, she devoted much of her newfound time to her passion for writing. I happen to know that throughout those years she still faced serious adversity— she wasn’t just holed up peacefully writing in a cabin in the woods! Despite the adversity, she continued writing, and today I’m happy to report that Lakota has created not one but FIVE novels! Her books are slated for publication over the next 18 months, beginning with her first mystery novel, Death in Copper Town.

In a recent email, she wrote me to express her profound thanks for offering clarity and helping her succeed at this accomplishment. I’m so proud of Lakota’s drive to pursue her goals, first by asking for some guidance to find the right path, and then by persevering with her passions! She’s achieved a great win over the last four years.  What win are you willing to spend years to achieve?

If you’d like to draw inspiration from Lakota’s win, check out Death in Copper Town, available now on Amazon!