Coaching Week: Lack confidence? Grow Anyway! (Outside-in Approach)

If you struggle with confidence and are spinning your wheels in your business, try this unconventional approach to getting unstuck!

The majority of my clients are coaches, so I know (and embrace!) that coaching facilitates transformation from the inside out, based on the knowledge of the client, not the coach. 

A few years ago, however, it occurred to me that I work exactly the opposite, with an outside-in approach. 

Please note: I am not a coach. I am a teacher and trainer.  

When I work with coaches and other business owners, there is a LOT going on all at once. They want to grow their business, they need to learn marketing and entrepreneurial skills, they’re bombarded by expert advice and are often exhausted and overworking.

On top of it all – no matter how successful they were in a previous career – they struggle with a crisis of confidence.

But time after time, client after client, I’ve found the most effective approach to escape this spin-cycle is to create an action plan that consists of simple action steps that leverage your strengths and are very specific.

SUPER SPECIFIC, as in: on Tuesday, text your former co-worker Kim with the following, “Hi Kim! I want to catch up… can we get a coffee (virtual is ok) sometime soon?” 

When you’re this specific, there’s no wiggle room to overthink. You just get into action, implementing the pre-determined steps. 

Here comes the bit that will blow your mind…

When you do this, client generation becomes so simple, so authentic, so bite-sized and manageable that your confidence (or lack thereof) is no longer running the show.

You simply take the action steps that lead to results and your confidence catches up to you!

Ready to take the first step in defining YOUR simple action plan? The 3-minute Business Accelerator Quiz can help!

Mary Cravets

Founder Mary Cravets started Simply Get Clients because she saw small business owners complicating growing their businesses. Or falling victim to the "build it and they will come" myth. So she developed the simple structure to cut through all the noise of social media, "experts", online funnels, advertising and more to focus on the central problem of business owners: getting more clients. And you know what? There is NOT a one-size-fits-all solution.