I’m Calling Dibs on Coaches

January 17, 2023/Mary Cravets/3 Comments

For years I’ve been hired primarily by coaches and I love it. But I’ve resisted choosing them as a niche because I LOATHE most of the marketing that targets coaches.

I didn’t want to be lumped into that icky bucket of hype-sters.

On January 5th I realized two things:

1. Worrying about what people will think of me is about ego/fear/me and…

2. By NOT raising my voice and claiming my space, I give the marketers I object to more power and more influence over the coaching industry that I love.

So… I’m claiming it.

I specialize in working with coaches and I love it.

Special thanks to Lisa @coachingwithlp for the kind ass-kicking.

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Mary Cravets

Founder Mary Cravets started Simply Get Clients because she saw small business owners complicating growing their businesses. Or falling victim to the "build it and they will come" myth. So she developed the simple structure to cut through all the noise of social media, "experts", online funnels, advertising and more to focus on the central problem of business owners: getting more clients. And you know what? There is NOT a one-size-fits-all solution.

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  1. Valeria Saulsberry Edmonds says

    I too have resisted choosing a niche for years but I know that I have something to offer Black women leaders based on my experience. It has also been the focus of my phd research. Thanks for your prompt to lean into that calling as a coach.