What is a Virtual Assistant? Some kind of software?

Believe it or not, I was asked this question recently. Twice in 24 hours, as a matter of fact.

Virtual Assistants are on the verge of becoming mainstream, but we seem to have a little way to go before everyone is clear on the concept of Virtual Assistants.

Wikipedia defines a Virtual Assistant as “an entrepreneur who provides professional administrative, technical, or creative (social) assistance to clients from a home office”.

Another site offers the definition: “A temporary worker hired as needed who performs tasks remotely”.

My definition: “A Virtual Assistant is an assistant who is hired to do administrative tasks you know you should do (but often avoid) to maintain and/or grow your business. Because a Virtual Assistant is not enmeshed in the stress and drama of your business, they complete these tasks 2 to 10 times faster than you can. VA’s work off-site, so they are neither in the way, nor do they become an excuse for distracting & unproductive chit-chat.”

You did notice that “brevity” was not in the description, right?

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Mary Cravets

Founder Mary Cravets started Simply Get Clients because she saw small business owners complicating growing their businesses. Or falling victim to the "build it and they will come" myth. So she developed the simple structure to cut through all the noise of social media, "experts", online funnels, advertising and more to focus on the central problem of business owners: getting more clients. And you know what? There is NOT a one-size-fits-all solution.

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