Archives for August 2014

WOW. It’s practically September. And you know what that means… or do you?

Let me back up at little.

In business, a general rule to follow is that any work you do today to build your business will produce results in 3 months or so. Sometimes sooner, but for those of us who are in business for the long-term, thinking 90 days out is a good perspective to keep us on track for sustainability. Ok, back to my original question.

It’s almost September, what does that mean? You know the answer now, don’t you? It means whatever you do today will pay off in December. And since December is a little wacky with so many holiday engagements, we’re actually talking about January.

2015 is coming at us SO fast –are you ready?

This is the time of year when there is a tendency to slow down. Conscious thoughts like, “Thanksgiving is right around the corner, so I better get ready,” are a breeding ground for the subconscious to give you the message to reduce your efforts and your attention on your business.

So check your head. What’s going on consciously, and what is it doing to your motivation and focus? And to your January?

Speak up below and commit to one thing you will be consistent about in your business – despite the “looming” holiday season – and ensure yourself a happy and profitable January!

I was just on Facebook, messaging a client of mine who is making earrings for me. Emily’s got an awesome program where she makes custom earrings every quarter for you based on your style preferences. And it’s SO freaking affordable. Check it out.

So back to the topic (talk about getting distracted by bright shiny objects…) – we finished up the details about the jewelry, and both mentioned that we were working on our Minimum Marketing Plans (what’s that?), then the exchange continued like this:

Me: Have you run into anyone lately who is spinning in their business and could use my help?

Me: (just gave myself a star for asking for a referral!)

Emily: I have my Business Among Moms meeting tomorrow and I will mention our talk and have your info available!

Emily: Do you happen to know of anyone planning a wedding who would like custom one-of-a kind jewelry?

Me: OMG – I’m THINKING about it. This is wild. I love your stuff, but being ASKED lights up my brain in a whole different way.

Me: I can’t think of anyone at the moment, but will definitely keep you in mind.

Did you notice what happened? In the middle of a casual conversation, I realized I could check something off my marketing plan by asking for a referral. And Emily responded with a generous offer to promote me at her next networking meeting. Which made me feel great and now she’s getting top billing on my blog!

The key is recognizing opportunities to ask and asking without an agenda of how your request will be fulfilled.

Now it’s your turn. Ask for a referral right here on my blog. And look at what other people have asked for – maybe you can help!